Do you have a website or a destination?

Scott Ginsberg has a great post today over on Hello My Name is Blog that tells you why you don’t need a website. Here’s an excerpt:

See, a “website” is not going to get people to come TO, hang out AT and tell their friends ABOUT anything. It needs to be MUCH more than just information.

It needs to be interactive.  It needs to be participative.  It needs to be updated regularly.

It needs to be THEE source, THEE go-to-place, the El Dorado, The Mecca … for a certain kind of people who want a certain kind of thing.That’s a destination.

 So…..do you want a website or a destination??